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Jim Griffin

As the Director of the Analytics Practice at Robosoft, Jim Griffin brings a wealth of experience in analytics, machine learning, CRM, and loyalty. Over a career spanning 20 years, he has experience in predictive models, customer lifetime value, marketing mix modelling and more, across continents. An MBA in Marketing from the University of Minnesota, he also serves as faculty at The University of Texas at Austin - McCombs School of Business.
The rise of AI Agents and more: key AI trends set to influence businesses in 2025
Data & AI27 Dec 20244 min read

The rise of AI Agents and more: key AI trends set to influence businesses in 2025

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How to build a best-in-class recommendation system
Data & AI9 Jul 20245 min read

How to build a best-in-class recommendation system

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Solving the cold start problem in recommendation systems
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Solving the cold start problem in recommendation systems

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Why the Google Gemini Launch Matters
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Why the Google Gemini Launch Matters

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Data visualization and digital transformation: a powerful partnership
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Data visualization and digital transformation: a powerful partnership

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